Tired of reading through your Facebook, Google+, Tumblr and Twitter feeds and seeing ads related to what you and your friends are posting? Well, it may be time to say \u2018ello to Ello. The new social media network is making waves for its stance on privacy issues, shunning advertising in an effort to retain its users privacy. Ello, a Web site created by California-based artist Paul Budnitz, is basing its service strictly on the idea that no advertisers will be allowed on the site. Budnitz feels that making the social media site\u2019s security the number one priority will make the site a hit among its users. The site\u2019s home page reads:<\/p>\n
\u201cYour social network is owned by advertisers. Every post you share, every friend you make and every link you follow is tracked, recorded and converted into data. Advertisers buy your data so they can show you more ads. You are the product that\u2019s bought and sold.<\/i><\/p>\n
We believe there is a better way. We believe in audacity. We believe in beauty, simplicity and transparency. We believe that the people who make things and the people who use them should be in partnership.<\/i><\/p>\n
We believe a social network can be a tool for empowerment. Not a tool to deceive, coerce and manipulate \u2014 but a place to connect, create and celebrate life.<\/i><\/p>\n