{"id":3300,"date":"2016-10-21T08:53:51","date_gmt":"2016-10-21T15:53:51","guid":{"rendered":"https:\/\/www.privateinternetaccess.com\/blog\/?p=3300"},"modified":"2021-08-05T01:18:21","modified_gmt":"2021-08-05T08:18:21","slug":"google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default","status":"publish","type":"post","link":"https:\/\/www.privateinternetaccess.com\/blog\/google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default\/","title":{"rendered":"Google is now tracking your private, personally identifiable information from all sources possible (ie; Gmail, Chrome, DoubleClick) by default"},"content":{"rendered":"<p>Since this summer, new users are now being tracked to Google\u2019s fullest potential unless they opt-out. Google has bought many tech companies over the last few decades. One such purpose, in 2007, of DoubleClick, prompted many concerns. Google, which had the promising slogan \u201cDo no evil,\u201d back then, promised that they would not combine Google\u2019s already monolithic stack of user internet browsing history data with new acquisitions such as DoubleClick. DoubleClick is an extensive ad network that is used on half of the Internet\u2019s top 1 million most popular sites. Now, Now that DoubleClick\u2019s data is available to Google, Google can easily build a complete profile of you, the customer. This profile could include name, search history, and keywords used in email, all of which will expressly be used to target you for advertising or handed over to the <a href=\"https:\/\/www.privateinternetaccess.com\/blog\/remember-yahoo-helped-us-government-spy-users-years-cant-ones\/\">government<\/a> at the drop of a rubber stamp.<\/p>\n<h2>Google\u2019s slippery slope of Privacy<\/h2>\n<p>Back in 2007, Google founder Sergey Brin even specifically tried to assuage the growing concerns by promising that privacy would always remain the \u201cnumber one priority when we contemplate new kinds of advertising products.\u201d<\/p>\n<p>It\u2019s possible that Google has no new kinds of advertising products left, and is now dipping into stored sources of data, like an animal that buries food for the winter. For privacy-minded individuals that have already started ditching Google\u2019s suite of tracking products, this might not seem like news; however, experts say that this represents a point of no return for consumer privacy on the Internet. Paul Ohm, of Georgetown University Center on Privacy and Technology, told <a href=\"https:\/\/www.propublica.org\/article\/google-has-quietly-dropped-ban-on-personally-identifiable-web-tracking\" target=\"_blank\" rel=\"noopener noreferrer\">ProPublica<\/a>:<\/p>\n<blockquote><p>\u201cThe fact that DoubleClick data wasn\u2019t being regularly connected to personally identifiable information was a really significant last stand. It was a border wall between being watched everywhere and maintaining a tiny semblance of privacy. That wall has just fallen.\u201d<\/p><\/blockquote>\n<h2>How to protect yourself from Google tracking<\/h2>\n<p>While there may still (for now) be protections for us that keep this data from being sold to less scrupulous third party advertisers, the fact that Google compiles this personally identifiable information and attaches it to our real names means that all of that information is available to <a href=\"https:\/\/www.privateinternetaccess.com\/blog\/told-u-s-companies-simply-dont-agency-promise-kind-safeguards-collected-data\/\">government agencies<\/a>. Consider leaving Google\u2019s centralized services entirely and only connecting to the Internet via a VPN and with the proper tools in place on your browser. Check out PrivacyBadger by the EFF.<\/p>\n<p>If you can\u2019t leave Google\u2019s playground, you\u2019ll have to opt-out of this Google tracking. To do so, go to the <a href=\"https:\/\/myaccount.google.com\/not-supported\">Activity controls<\/a> on your Google Account page. Once there, you will unmark the option that says \u201cInclude Chrome browsing history and activity from websites and apps that use Google services.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Since this summer, new users are now being tracked to Google\u2019s fullest potential unless they opt-out. Google has bought many tech companies over the last few decades. One such purpose, in 2007, of DoubleClick, prompted many concerns. Google, which had the promising slogan \u201cDo no evil,\u201d back then, promised that they would not combine Google\u2019s &hellip; <a href=\"https:\/\/www.privateinternetaccess.com\/blog\/google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Google is now tracking your private, personally identifiable information from all sources possible (ie; Gmail, Chrome, DoubleClick) by default&#8221;<\/span><\/a><\/p>\n","protected":false},"author":12,"featured_media":3301,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_stopmodifiedupdate":true,"_modified_date":"","footnotes":""},"categories":[1,1941],"tags":[74,214],"class_list":["post-3300","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-surveillance","tag-google","tag-tracking"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Google is now tracking your private, personally identifiable information from all sources possible (ie; Gmail, Chrome, DoubleClick) by default<\/title>\n<meta name=\"description\" content=\"Since this summer, new users are now being tracked to Google\u2019s fullest potential unless they opt-out. Google has bought many tech companies over the last\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.privateinternetaccess.com\/blog\/google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google is now tracking your private, personally identifiable information from all sources possible (ie; Gmail, Chrome, DoubleClick) by default\" \/>\n<meta property=\"og:description\" content=\"Since this summer, new users are now being tracked to Google\u2019s fullest potential unless they opt-out. Google has bought many tech companies over the last\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.privateinternetaccess.com\/blog\/google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default\/\" \/>\n<meta property=\"og:site_name\" content=\"PIA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/privateinternetaccess\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-10-21T15:53:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-05T08:18:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.privateinternetaccess.com\/blog\/wp-content\/uploads\/2016\/10\/google-485613_1920.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1356\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Caleb Chen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@http:\/\/twitter.com\/bitxbitxbitcoin\" \/>\n<meta name=\"twitter:site\" content=\"@buyvpnservice\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Caleb Chen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.privateinternetaccess.com\/blog\/google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.privateinternetaccess.com\/blog\/google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default\/\"},\"author\":{\"name\":\"Caleb Chen\",\"@id\":\"https:\/\/www.privateinternetaccess.com\/blog\/#\/schema\/person\/0558caeb5ffc3548403d0391401d6bb7\"},\"headline\":\"Google is now tracking your private, personally identifiable information from all sources possible (ie; Gmail, Chrome, DoubleClick) by default\",\"datePublished\":\"2016-10-21T15:53:51+00:00\",\"dateModified\":\"2021-08-05T08:18:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.privateinternetaccess.com\/blog\/google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default\/\"},\"wordCount\":470,\"commentCount\":2,\"publisher\":{\"@id\":\"https:\/\/www.privateinternetaccess.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.privateinternetaccess.com\/blog\/google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.privateinternetaccess.com\/blog\/wp-content\/uploads\/2016\/10\/google-485613_1920.png\",\"keywords\":[\"google\",\"tracking\"],\"articleSection\":[\"General Privacy News\",\"Surveillance\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.privateinternetaccess.com\/blog\/google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.privateinternetaccess.com\/blog\/google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default\/\",\"url\":\"https:\/\/www.privateinternetaccess.com\/blog\/google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default\/\",\"name\":\"Google is now tracking your private, personally identifiable information from all sources possible (ie; Gmail, Chrome, DoubleClick) by default\",\"isPartOf\":{\"@id\":\"https:\/\/www.privateinternetaccess.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.privateinternetaccess.com\/blog\/google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.privateinternetaccess.com\/blog\/google-now-tracking-private-personally-identifiable-information-sources-possible-ie-gmail-chrome-doubleclick-default\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.privateinternetaccess.com\/blog\/wp-content\/uploads\/2016\/10\/google-485613_1920.png\",\"datePublished\":\"2016-10-21T15:53:51+00:00\",\"dateModified\":\"2021-08-05T08:18:21+00:00\",\"description\":\"Since this summer, new users are now being tracked to Google\u2019s fullest potential unless they opt-out. 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