Tag: trackers
  • May 7, 2021 |
  • Glyn Moody |
  • General Privacy News, Governments,

McKinsey & Company agrees that the time is up for the current model of online advertising: here’s what it thinks comes next

Highly-paid management consultants are generally regarded with a certain suspicion and perhaps envy by many people. A popular joke has it that a management consultant is someone who borrows your watch to tell you the time, and then keeps your watch. Whatever your views on management consultants, there is no denying their influence on businesses. … Continue reading “McKinsey & Company agrees that the time is up for the current model of online advertising: here’s what it thinks comes next”

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  • Dec 10, 2020 |
  • Glyn Moody |
  • General Privacy News, Social Media, Surveillance,

New report shows Google tracks 80% of the Web, with Amazon likely to overtake Facebook as second-worst privacy threat

It’s no secret that practically every Web page we visit is infested with trackers. On its own, that would be bad enough. But most trackers are used in order to aggregate enormous quantities of data. Taken together, these create extremely detailed profiles that reveal many things about us, include some pretty private and intimate ones. … Continue reading “New report shows Google tracks 80% of the Web, with Amazon likely to overtake Facebook as second-worst privacy threat”

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  • Dec 31, 2019 |
  • Glyn Moody |
  • General Privacy News, Governments, Surveillance,

As public fears mount over online surveillance and lack of control, advertising industry gets privacy religion – sort of…

A new Pew Research Center survey confirms what readers of this blog already know: many people are deeply worried about the routine tracking of their activities online: A majority of Americans believe their online and offline activities are being tracked and monitored by companies and the government with some regularity. It is such a common … Continue reading “As public fears mount over online surveillance and lack of control, advertising industry gets privacy religion – sort of…”

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  • Jul 8, 2016 |
  • Caleb Chen |
  • Cybersecurity, General Privacy News,

PIA Adds Ad Blocker: Introducing Private Internet Access MACE™

July 8th, 2016: Private Internet Access MACE™ is a new feature that block ads, trackers and malware. Private Internet Access (PIA) has always sought to provide the most privacy-preserving solutions for customers using the PIA desktop client. After all, “Privacy is our Policy.” Online advertising is often a free-for-all where the end user loses. That’s … Continue reading “PIA Adds Ad Blocker: Introducing Private Internet Access MACE™”

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