- Nov 4, 2021
- Glyn Moody
- General Privacy News, Social Media, Surveillance,
“Complexity is Fraud”: Why We Must Drop Micro-Targeted Ads to Help Publishers and to Protect Online Privacy
It has been clear for years that the widespread use of micro-targeted advertising and real-time bidding represents a huge threat to online privacy. Fortunately, an alternative approach is already to hand. Using contextual advertising, where ads are placed according to the editorial material, rather than based on who is viewing it, would allow the entire … Continue reading ““Complexity is Fraud”: Why We Must Drop Micro-Targeted Ads to Help Publishers and to Protect Online Privacy”
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